For the next four years, big data analytics is expected to be one of the core drivers of economic growth, according to projections by the World Economic Forum's Future Of Jobs report 2023. Analytical ...

The mass amount of data collected by industries, retailers, and organizations requires knowledgeable professionals who can collect, mine, and analyze as well as store, retrieve, and manage data. These ...

For students enrolled Fall 2025 and before. The Master of Science in Business Analytics requires 10 courses (30 credits). Students complete a core of 7 required courses (21 credits) and then complete ...

As companies collect more data than ever before, the need for professionals who can make sense of business data is growing too. Managing complex, growing datasets makes data literacy knowledge ...

Because many of the interesting applications in data analytics are in the field of marketing, Marketing Research is also a foundational course. While this course is technically an elective, students ...

In today’s modern world, data drives most major business decisions, including marketing campaigns, new product development, technology automation, pricing strategy and more. The University of ...