To explore into this continuing evolution, I spoke to experts in design, branding and marketing across the creative ...

Could you do better than global branding firm Wolff Olins in designing a new logo for Metropolitan Museum of Art? A number of social media users, critical of the institution’s new serif-heavy design ...

Logos surround us in digital and physical space. Logos surround us in digital and physical space, but we rarely examine the thought and artistic thinking that goes into the design of these symbols.

Creating a logo for your business takes tremendous planning, research and thorough execution. Whether you are hiring a professional creative agency or you decide to do it yourself, I hope this article ...

These days, social media is awash with budding graphic designers giving their opinion every time a new corporate identity comes to town, often turning their hand to shaping an alternative in a matter ...

Whether it’s the Superbowl, World Cup or World Series, sports fans never have to wonder who’s who on the field. Not with their team’s colors and carefully crafted logo plastered all over the stadium.

In our ever evolving world a logo is more than just a graphical element; it’s the visual cornerstone of your brand’s identity. A well-designed logo serves as an instant reminder of a company or ...

Popular culture has seen some truly impressive logos over the last handful of decades. Sometimes the logo itself stands on its own and become an anecdote within popular music. It is evident that a ...