Dynamic QR codes, when applied thoughtfully, offer a direct path to clearer communication and more confident customer ...

Quick Response, or QR codes were first invented back in 1994, as a way to track automotive vehicles during production, and to scan components quickly. Now, over a quarter century later, they are ...

Do people really want to scan that little black-and-white pattern better known as a QR code? Mike Wehrs, CEO of QR code marketing tech company Scanbuy, doesn’t give any ground, saying QR codes are ...

Among the many changes brought about by the pandemic is the widespread use of QR codes, graphical representations of digital data that can be printed and later scanned by a smartphone or other device.

The Quick Response code (or QR code) was introduced in 1994, but it never really took off in the US until decades later when the pandemic created a need for a quick, easy, and (most importantly) touch ...

Used creatively, this technology can expand the ways you reach customers. Many, or all, of the products featured on this page are from our advertising partners who compensate us when you take certain ...

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Ira M. Gostin, MBA, APR is the principal at Gostin Strategic Consulting LLC, helping global companies tell their stories & move the needle. One of the marketing-world positives of this global pandemic ...

As smartphones have become more and more ubiquitous, so have QR codes. These maze-looking squares are a type of matrix bar code that contains data — usually, QR codes point to a website or open a ...