Google was hit this week with a lawsuit accusing it of bilking advertisers who purchased skippable video ads. Google charges advertisers “hefty amounts for the privilege of autoplaying their ...

Two advertisers who sued Google for allegedly inflating video ad metrics abruptly dropped their class-action complaint on Thursday. The withdrawal was without prejudice, which leaves the advertisers ...

More than a month after Adalytics’ report on Google’s TrueView inventory quality problem, the furor hasn’t abated. With Alphabet’s stock price soaring and buyers left with few alternatives, we’re not ...

Google has allegedly been mis-selling video ads for the last three years, costing advertisers billions in wasted ad spend. A study has found that Google’s TrueView skippable video ads, which are ...

A new report by research firm Adalytics has accused Google of violating their advertising standards through their Google TrueView programme and Google Video Partners for the last three years. In ...

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Trading Up “Investors had gotten away from an industry they used to love, but the fundamentals are still there when you ...