Apple is adding more App Store search ads in 2026, expanding inventory while keeping placements strictly based on relevance rather than higher bids.

Apple will next year introduce more ads in the App Store "to increase opportunity" in search results, the company has ...

Google Ads is a platform where you pay to display business ads potential customers will see when they search for relevant terms on Google platforms. Google Ads (formerly known as Google AdWords) can ...

You might not love that the App Store will introduce additional ad placements in search results, but Apple insists it's a ...

Apple will expand App Store search ads in 2026, adding multiple placements to boost visibility and drive app downloads for developers and advertisers.

Apple is preparing to show more ads inside App Store search results, a change that will give developers additional visibility ...

As paid media marketers, we often default to the “big” platforms: Google, Meta, and increasingly, TikTok. However, there’s a quiet powerhouse in the app marketing world that too many advertisers ...

Apple expands App Store search ads for 2026 while Google confirms exact match keywords cannot serve in AI Overviews.

AI search powered by LLMs is changing how consumers look for products and services. Artificial intelligence is (AI) is beginning to change the ways consumers find and trust information. A striking ...

Google’s notoriously wonky AI Overviews feature — you know, the one that repeatedly makes up facts and literally tells users to eat rocks — is about to get a whole lot more annoying. On Thursday, the ...

Breakthrough TV creative continues to spark search demand. Learn what top ads reveal about emotion, attention, and user behavior.

Currently, there is a single ad spot at the top of search results in the App Store. For example, if you search for “Facebook, ...