Cross-channel alignment between SEO and social ensures a consistent narrative across different discovery touchpoints.

The U.S. Department of Justice has released several new trial exhibits as part of the ongoing remedies hearing. These exhibits include interviews with two key Google engineers – Pandu Nayak and HJ Kim ...

Duplicate or similar content on your site makes it hard for AI search engines to interpret your intent signals.

Google said AI Mode will deliver faster, smarter answers and tackle complex questions, comparisons, and planning with ...

Former Google Search engineer Andrew Yan launches Athena, a startup helping brands optimize their visibility in AI-generated answers. A former Google Search engineer launched Athena to help brands ...

Google search engineers have decided to return to the company after briefly joining Apple. Is the rumored Apple search engine no longer happening? Rumors Say Apple is Trying to Develop Its Own Search ...

As search engine incumbents — namely Google — amp up their platforms with GenAI tech, startups are looking to reinvent AI-powered search from the ground up. It might seem like a Sisyphean task, going ...

Microsoft on Tuesday unveiled an advanced version of its search engine Bing, complete with ChatGPT-like technology that can answer complex questions and help users make decisions. The push is part of ...

Leeron is a New York-based writer who specializes in covering technology for small and mid-sized businesses. Her work has been featured in publications including Bankrate, Quartz, the Village Voice, ...

Apple could be working on its own search engine, an unnoticed move that came amid the heat of the antitrust woes against Google. According to the Financial Times, iOS 14 showed how Apple reinforced ...