As consumers, we’ve been told for years that to be considered ‘loyal,’ we must collect and redeem points — and ultimately feel rewarded. However, these schemes often create a dependency on discounts ...

B.D. Dalton II, Lazy Overachiever, deal-maker, author and podcast host of Grow Sell and Retire, Director at Rockfine Group. Let's talk about David. He's been shopping at the same grocery store for 12 ...

Crafting a compelling resume is essential for ambitious professionals aiming to secure six-figure careers. One of the most effective strategies to enhance your resume is the use of strong action words ...

Want to win over customers in today’s competitive market? Loyalty is key. But how do you build lasting relationships that keep them coming back? Marigold’s 2024 State of Loyalty Report is here to help ...

These action words can make your dreams a reality. Then, provide size and scope to those action words. After all, general verbs like “expanded” or “connected” are just vague descriptions, and beg the ...

Both of those strategies are risky, and which one is right for you depends on a lot of things. In an email to customers on Thursday, United decided to go with the latter strategy. On its face, the ...

Designed to offer plug-and-play support for rewarding valuable customer behaviors with cash bonuses, Action Rewards allows banks, card issuers, and technology providers, to incentivize consumers to ...

Your browser does not support the video element. Steven Piluso, 52, has worked for many years as a marketing operations and strategy consultant. He says the initial ...